A marketing research firm asked us to design a logo and create marketing material that would set it apart from its competitors. Our distinctive design was so successful that the client’s proposals literally stood out from competitors’ literature and led to many sales.






A leading financial services company asked us to review all 401(k) communications targeted to participants to determine whether their literature carried the new branding. We analyzed over 700 pieces - from marketing, sales and customer service - to determine whether they were clear, concise, friendly and on-message, and made recommendations for changes.